This is what Microsoft is prepared to do when it came up with the idea of imitating Plurk. Of course, imitating would be a nice word as even source code seems to be coming from Plurk. In exchange of most probably losing its business to a giant, Plurk gets the right to make headlines in a couple of top blogs. Isn’t that nice?

Also, Google is picking on bigger guys by the day as it seems to be playing in Yelp’s ground. The bad news for Yelp is that it will never be able to compete with Google in the field of stealing away content. I mean Google is so notorious a thief that you have to be as big as News Corp to be able to afford not giving your content to Google for free. In other words, the best Yelp could do is to have only a subset of what Google has: Yelp only has its own content. Good luck for fighting Google.